Le Partenariat, the partnerships for your marketing campaigns and vevents


Phil@poste launches its stamp booklets “The France I love” Phil@poste launches its stamp booklets “The France I love” (“La France que j’aime”) in association with two general public partners: Aoste and Courtepaille. 8 million booklets made on the theme of gastronomy will highlight the richness of our culinary heritage and French regions. Associated to this event, the two partners enjoy a strong visibility all over the business network of La Poste (tv screens, events...). Moreover, this edition has been launched during the opening of the fair “Stamp Planet” at the parc floral of Vincennes (from the 12th to the 20th of June 2010).
Ouaps - Great Game “La Fontaine du Royaume” At last, a special operation just for girls! What could be more effective in order to give a maximum impact to a launching campaign, than through a partner site that had a very strong development in 2008 in the decoration domain: “Delamaison.fr”? This is the principle of this colourful partnership that is very well received by young mothers. We are particularly proud to have put these two great brands in relation.
Wolters Kluwert: Pharmacies’ Initiatives 2009 The media group Wolters Kluwert, editor of the weekly magazine “Le Moniteur des pharmacies”, recently presented the second Pharmacy’s Initiative Award at the WorldPlace in Paris. On this beautiful occasion, partners gave away their prizes to each of the award winners, in the presence of a jury of professionals and personalities from the world of pharmacy. The partners have benefited from an additional visibility through large advertising-space availability.
MACSF - World Congress of the PIAA - October 2008 in Paris Bringing together specialists of the medical world in Paris, the Congress of the PIAA was organized by the French insurer of health personnel MACSF. The stakeholders, including former Minister of Health and President of the French Red Cross Professor Jean-François Mattei, presented their vision of emerging risks in this domain, discussing and creating rich solutions for the future. Partners’ financial support was essential to ensure quality services.
Tourism Office in Risoul The sweetest mountain resort in the Southern Alps has given us its bartering budget for this winter season. For best results, we offered stays in exchange of visibility in media such as Télé Star, Direct Matin and Direct Soir, as well as customers’ magazines such as Carrefour or Atol. This represented a budget over 100 000 euro, finally creating free communication traffic to the ski resort.